Before any verdict on whether Neat has earned its market position or simply burned through a generous Zoom cheque, it helps to know what Neat actually is, who built it, what it sells, and how it’s priced. This post lays that foundation. The “market share or money dump” question gets its own piece later —…
Walk into almost any office that’s refreshed its hardware since 2021 and there’s a decent chance a Logitech camera or headset is sitting on the desk — a brand most people associate with mice and keyboards, not enterprise video and audio. That shift didn’t happen by accident, and neither did the quieter rebrand that’s been…
From a niche IT concept to a $113 billion global market — how Unified Communications & Collaboration reshaped the way businesses, in the Arabian Gulf and beyond, work, meet, and grow. If you are an IT manager, a business owner, or a reseller in the Arabian Gulf region, you’ve probably heard UCC thrown around (UCC:…
